London Edge & London Central, Olympia Two, 6th – 8th September 2009
| September 6, 2009 | to | September 8, 2009 |
Olympia Two
Sun – Mon: 10am-6pm
Tue: 10am-4pm
London Edge:
London Edge is the first, biggest and best show of its kind in the world. It caters to a group of some of the most exciting ‘niches’ in fashion, accessories and giftware. Collectively this results in an amazing presentation of merchandise unlike anything seen anywhere else in the world. This is an exhibition for the ‘alternative clubwear markets’ but within this broad description are many other categories such as gothic, punk, cyber, techno, glam rock, heavy metal, rockabilly, industrial, underground, festival ethnic and biker.
These are not just trends but are lifestyle choices and include almost everything required for everyday life such as fashion, footwear, jewellery, furniture, make-up, hair products, giftware, piercing, tattoos and much more.
London Central:
Filling a gap in the UK market, London Central was launched alongside the hugely successful London Edge to cater to a more urban, streetwear but still youth culture market. In short, whilst London Edge represents the ‘dark side’, London Central covers the skate, hip hop, surf, hippy, street end of the youth market. Echoes of DJs, skate ramps, break & hip hop dancers, music festivals and surfboards pervade the air at London Central and this all takes place on the ground floor at Olympia 2.
From the essential hoodies and t’s to the ver baggy jeans and combats through to hats, footwear, scarves, jewellery and bags, the merchandise at London Central happily fills the rails and shelves of 1,000’s of youth clothing retailers around the world every season.